Headed back home from Heathrow Airport after a lovely vacation, I stopped at the Pret A Manger for a quick pre-flight bite. When I got to the cash register, I noticed this awesome sticker — concise, honest, and, best of all, empathetic. VAT NIGHTMARE We’re legally required to add on VAT when you eat in. [...]
Entries Tagged as 'Branding'
Photo of the day: Brand Transparency
June 18th, 2010 · 3 Comments · Branding, Customer Experience, Photography, Pleasure
My Happy Cog Avatar Has Arrived
February 11th, 2010 · 2 Comments · Branding, Pleasure
I’ve been consulting for Happy Cog for a year and a half, but when this arrived in my inbox yesterday, I became a true Happy Cogger. Many thanks to Kevin Cornell for creating it. Everyone at Happy Cog has one of these cuties, and now I do, too. So what do you think…does it look [...]
Photo of the day: Elevator in Use By Peabody Ducks
May 15th, 2009 · 1 Comment · Branding, Photography
Talk about being on brand. The Peabody Hotel never misses a beat when it comes to their world-renowned ducks. This is the sign they put in front of the center elevator just before the March of the Ducks. It’s so freakin’ cute and something you’d never see anywhere else that I just had to share. [...]
Tags:Branding·History·Photography
A blogger’s worst nightmare
May 11th, 2009 · 6 Comments · Blogging, Branding, Pain
When you hit Save Draft and you get this message: WordPress Failure Notice: Your attempt to edit this post has failed. Please try again. Luckily for me, when I hit the Back button I discovered that WordPress had auto-saved the draft and none of my edits were lost. Still, perhaps they should consider using a [...]
Photo of the day: Tropicana grocery display
May 5th, 2009 · 4 Comments · Branding, Design, Photography
I don’t want to beat a dead horse here. We all know that Tropicana redesigned their cartons and there was a major backlash from consumers. In the end it was pulled from the shelves, but not before Matt Knell was able to snap this unbelievable pic: Matt showed me this photo on his iPhone recently [...]
Tags:Branding·Design·Pain·Photography










