Creating a Culture of UX was offered as a 3-1/2 hour workshop at UX London 2010 and UX Israel Live 2011.
The workshop consists of case studies, group exercises, a short lecture, and room discussion.
Slides from the Workshop
Creating a Culture of UX
View more presentations from Whitney Hess.
Negotiation & Persuasion Handout
Books Mentioned in the Workshop

Influence: The Psychology of Persuasion
By Robert B. Cialdini

Getting to Yes: Negotiating Agreement Without Giving In
By Roger Fisher and William Ury

The Power of a Positive No
By William Ury
Resources for Selling UX
Where’s the Value? Return on User Experience (ROUX)










